Creating the best race eyewear with an uncompromised approach. With this objective, Nexeye and Team DSM have joined forces, resulting in a completely new sports eyewear brand: DRIIVE. The brand focuses entirely on innovative sports eyewear. The collections are the successful result of continuous intensive joint product development with the aim of creating the perfect racing glasses for athletes at the highest level.
Starting in 2020, the R&D experts from Team DSM and Nexeye worked closely together on the requirements for the ultimate professional racing glasses. This led to a product development trajectory in which experts from the cycling team collaborated with specialists and technicians from the optics group to create the next generation of sports glasses.