Team DSM build on strong foundations as Pfeiffer Georgi and Charlotte Kool renew and extend with the team

Rider Announcements

Team DSM are delighted to reveal today the contract renewal and extensions of Pfeiffer Georgi and Charlotte Kool – as the team looks to build on strong foundations for the coming years.

As part of a trifecta of announcements for the Women’s program, after Labous’ recent announcement on Saturday, the team continue to make plans and steps for the future. Georgi will continue with her role as captain, using her vast experience and nous that belies her young age, while also focusing on the classics as a finisher where she makes great improvements year-on-year. While sprint star Kool, fresh off a recent victory at GP Eco-Struct, will be given the opportunity to develop as a sprint finisher; something that the team has great track record with. Kool will ride in the team’s distinctive two-striped jersey until at least the end of 2024, with Georgi contracted through the 2025 season as well.

Pfeiffer Georgi (GBR)

Still only 21 years old, Georgi has been with Team DSM upon turning professional in 2019 and has steadily grown as an athlete on and off the bike since then. A committed professional, Georgi has overcome bad luck and injury spells, with her 2021 campaign a breakthrough year for the wider public, but not for those within the team. Last season culminated with Georgi taking her first win which was quickly followed up by a very impressive ride to claim the British national title on a challenging course in Lincoln. Building on those performances in 2022, Georgi has further grown in her role as a road captain and an integral member of the team’s sprint and classics blocks, where she herself took a strong ninth at Paris-Roubaix after an attacking race – another sign of her potential for the future.

“I’m really excited to be able to renew my contract even further with Team DSM until the end of 2025,” explained Georgi. “I’m very happy with the progress I’ve made over the last few seasons with the team, and think it is the perfect place to continue my development as we look to even bigger goals together. I have enjoyed stepping into a captain’s role even more this season alongside opportunities as a final rider and I hope to build on both of those aspects in the future. I’m particularly looking forward to targeting some of the Spring Classics in the coming years and also being a part of more wins within the team and sharing nice memories together.”

Team DSM head coach Rudi Kemna continued: “Pfeiffer is very important for the energy of the team and she brings a lot of knowledge and tactical skills into our Women’s program. She is a brilliant team member who is always focused and goes 100 percent all-in for the plans and goals. Not only that, but she also brings a really high level on the bike too. Pfeiffer has taken big steps since joining us and we want to continue her development, further building up her overall level. Our first focus will be on the classics where she has shown great talent already and then in the future we will also focus more on her TT, something where we think Pfeiffer has a lot of room for improvement, which will then enable her to be the team’s GC finisher in certain races. She also has really good qualities as a captain and that’s a role she will transition even more into as well.”

Charlotte Kool (NED)

Joining Team DSM for the start of the 2022 season Kool has immediately settled in well, forming a formidable part of the team’s sprint group, often acting as last lead out rider where she can utilise her speed and bike handling skills to great effect. Yet, Kool is more than just a lead out rider and someone that has a lot of untapped potential and room for development as a sprint finisher for the team herself. This was put on full display at the recent GP Eco-Struct where Kool powered to sprint victory with ease after a strong lead out from the rest of the squad, claiming her first win for Team DSM and her first at that level in a one-day race. A glimpse of her sprint qualities that the team firmly believes in, Kool aims to build on that result going ahead as she extends her tenure.

Kool said: “I am really happy to extend my contract with Team DSM for two more years until the end of 2024. In the past few months since joining, I have found out that this team suits me even better than I already thought it would have beforehand and I feel at home here. The way of working and the really nice atmosphere with the staff and riders is something special and it really gives me a lot of confidence in my abilities but also motivation to keep pushing to get better as a rider. I can’t wait to continue developing myself and become stronger and better, year-by-year together with Team DSM. If we keep working like we are, then I hope we can celebrate a lot in the future together and I would love to become the best sprinter possible here.”

Team DSM head coach Rudi Kemna continued: “In her short period with us so far after joining the team at the beginning of the year, we’ve seen Charlotte make good developments with us on the bike. Her attitude is great, and she is always interested to listen to our advice to help push her to that next level. So far in races she has mostly filled in the role as a lead out rider, to great effect, but as her recent ride at GP Eco Struct has shown, she also has brilliant potential as a sprint finisher for the team. That is something we really believe in and where we see her qualities lie, and in the coming years we will work to develop that even further, chasing sprint successes together. Next to that, off the bike Charlotte is an important member of the team as she is smart and good at helping to make tactical decisions in the hectic moments during races, and she brings a lot to the group with her energy.”