Team DSM partner up with premium tyre brand, Vittoria, for 2021

Partner Updates

For 2021, the team has partnered up with the established premium tyre brand, Vittoria. With their blend of world class products and high-quality research and development facilities, which produces premium racing tyres for all performance levels, they fit in well with the team’s ethos of always looking for ways to improve.

2021 Team DSM R&D expert Piet Rooijakkers explained: “We’re excited to begin our partnership with Vittoria and equip our bikes in 2021 with their premium, high-end quality and reliable tyres. They’re very experienced and we’re looking forward to combining our scientific approach and insight with their years of knowledge and expertise. Using their high technology and performance Corsa tubular and tubeless-ready tyres, which are best suited to specific road race conditions, will help our riders to push themselves to the maximum.”

Stijn Vriends, President & CEO of Vittoria added: “We are delighted to announce our partnership with one of the most exciting World Tour teamsThe Team’s Keep Challenging philosophy which is focused on better teamwork to speed up the implementation of innovations is very appealing to us. We look forward to working closely with the Team’s experts and scientists on new product developments which can enhance the performance of elite riders on the road.”

About Vittoria:
Vittoria is one of the world’s leading manufacturers of bicycle tyres with an annual production of more than 7 million tyres and 900,000 high performance tubulars and cotton tyres. Vittoria research & development center develops tyres at all levels through constant innovation. In 2015, Vittoria launched the only tyres in the world with graphene. Prior to the advanced development of graphene, there was always the requirement of choosing between optimizing, or aiming at, speed, grip, durability and puncture protection. Effectively, the introduction of graphene in tyres allows for natural material barriers of rubber to be removed. This means that there is no longer the need for such compromises between speed, grip, durability and puncture resistance.