Youfone embraces Team DSM’s distinguished performance approach, forward innovative thinking and built on beautiful human values at its heart: a new big partnership.
Team DSM and Youfone are delighted to announce their major and long-term strategic partnership, with the innovative collaboration and partnership fuelling Youfone’s international marketing strategy, boosting their ambitions to grow as a company.
Founded in 2008 and based in Rotterdam, Youfone is the largest independent operator in the Netherlands with over 450,000 customers, offering both mobile and fixed services. In 2017 Youfone launched its own TV-service with the latest technology standards while in January 2021, Youfone added a B2B business unit focusing on the partner channel. Over the years Youfone has won numerous awards, for things such as best customer service and best sim-only provider, while they’ve also won fastest growing company for three years in a row.
As partners Team DSM and Youfone will work on various strategic initiatives together, bringing fan engagement to the next level, supported by the latest technology and innovative promotional campaigns. Youfone will be prominent and proudly worn on the team’s kit as of next year. Furthermore, as a key partner of Team DSM, Youfone will enable the team to stay connected to each other with the best quality available to optimize telecommunication and cooperation with athletes, coaches, and experts around the world. Cycling is a pure team sport, where being able to perform truly together requires the best communications; and Youfone will be vital in helping the team do that.